Peter Rabbit Coming To Willows Activity Farm In England

In 2016, fans of all things Peter Rabbit can visit a playground inspired by him and the characters from the famous Beatrix Potter book.

In 2016, fans of all things Peter Rabbit can visit a playground inspired by him and the characters from the famous Beatrix Potter book.

two children reading Peter Rabbit book
Via Willows Farm Village/Facebook  
The new Peter Rabbit playground at Willows Activity Farm is based on the recent Peter Rabbit TV show.

If rabbits are your thing and the story of Peter Rabbit fascinates you, you likely enjoy reading, collecting, visiting and experiencing all things Peter Rabbit. That means a new destination is on the horizon for you. The Willows Activity Farm in St. Albans, Hertfordshire, England, which is less than 30 miles north of London, announced this week that a Peter Rabbit-themed playground will open at the farm in April 2016. 

Plans call for the addition of 10 Peter Rabbit-themed activities, including The Peter Rabbit Secret Treehouse, Mrs. Tiggy-Winkle Kitchen ad Lily Bobtail Nature Discovery. The characters are based on those from the CGI animated TV series “Peter Rabbit” created by Silvergate Media and Brown Bag Film, which was based on the famous characters created by author Beatrix Potter. It aired on CBeebies in the United Kingdom and Nickelodeon in the United States, with a special in late 2012 and the series starting in 2013.


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Thomas Merrington, vice president and creative for Silvergate Media, shared his thoughts on the new project in the announcement on the Willows website. 

“We wanted to bring Peter Rabbit to life for children who love watching the animated series. The new Peter Rabbit is a playful re-imagining of Beatrix Potter’s timeless children’s classic and has been a hit with parents and children alike. The beautiful countryside setting, coupled with their focus on wholesome, active play makes Willows the perfect place to do this. 2016 marks 150 years of Beatrix Potter and this is a fabulous way to ensure her most famous creation, Peter Rabbit will be enjoyed for generations to come.”

The Victoria and Albert Museum in London states on its website that the 28 books written and illustrated by Beatrix Potter have sold more than 100 million copies. Peter Rabbit was first published in 1902 by Frederick Warne & Co., but has inspired numerous incarnations beyond books, including toys, movies and an app.

The Willows Activity Farm is billed as a fun day out for the family set in the countryside. New activities are added regularly.

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